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Why some websites keep getting malware & how it can be prevented

Unfortunately almost every website can be comprised with enough resources and time dedicated to doing it. But fortunately, the majority of us will never have a website that attracts enough attention for this to be an issue. Instead, security risks normally come from automated or ‘bot’ hacks targeting websites at random.

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TripAdvisor: The key to your success or, the key to your demise?

For businesses with largely transient customer bases like tourists, understanding what TripAdvisor is and how to manage it can be a make or break factor for their success. Transient customers by their nature cannot be repeat customers, so new customers must always be found. TripAdvisor and its counterparts are increasingly one of the largest factors that influence the flow of these new customers.

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SEO: A Worked Example of the Potential Benefits

Search Engine Optimisation (SEO) is a vital component to any successful business’s digital marketing strategy and it’s also one of the most rewarding components with an excellent return on investment (ROI). But for an outsider, it’s also a daunting aspect of marketing online that’s difficult to understand and can often be seen as a nebulous concept that can be ignored.

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Are you running your business’s online presence blind?

An effective business comes down to effective decision-making but what drives those decisions? For a lot of startups, it is guesswork, replication of competitors or sometimes even ego.

But the right answer is that all decision-making should be informed by data and nothing else. In the absence of data, it’s just guesswork, which means trial and error over and over. Often until cash flow and motivation is all but depleted.

AIC Technologies provides businesses looking to succeed online with a complete one-stop shop from website design, social media management and hosting, and everything in between.

Contact Info

Office: (03) 9028 4125
sales@aictechnologies.com.au

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Weekend: Support Only

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